Product Marketing Manager

Own go-to-market strategy and execution for the acoustic emissions product line. Develop clear positioning, messaging for both technical and executive audiences, and create high‐quality marketing assets, campaigns, and communications. Hands-on role requiring design judgment, email marketing expertise, and a bias toward action. Lead end-to-end content creation (presentations, product sheets, case studies, landing pages, digital content), and collaborate with demand generation for integrated multi-channel campaigns. Build and optimize email programs and automated nurture streams to generate pipeline. Conduct market research, competitive analysis, and voice-of-customer interviews to inform messaging. Work cross-functionally with product management and engineering for aligned product development and sales enablement. Champion the brand and acoustic emissions offering through trade shows, webinars, and industry engagement.