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Heidi HealthPosted 3 weeks ago

Product Marketing Manager

$1,040,000–$1,040,000 year

RemoteSydney, New South Wales, Australia or Australia

Full TimeMediumHealthtech

Job Summary

Own launches end-to-end, taking features from discovery and positioning through to launch day and post-launch reporting. Differentiate Heidi in the market by helping clinicians understand why the product is the right choice through feature comparisons, competitive positioning, and customer stories. Enable PLG and SLG motions by building enablement materials like battlecards, demo scripts, and decks that lift direct-to-clinician conversion. Ground decisions in discovery by pulling from win/loss, sales calls, and market research so positioning comes from what customers actually say. Measure and iterate on each launch to feed learnings into the next one.

Required Qualifications

  • Proven track record of 2-5 years in product marketing
  • Experience in a high-growth tech start-up environment
  • Excellent writing skills
  • Ability to translate technical product features into customer benefits and clear messaging
  • Excellent execution skills
  • Stakeholder management skills
  • Ability to prioritize tasks
  • Ability to manage deadlines
  • Ability to deliver high-quality results in a fast-paced environment
  • Strong creative abilities
  • Problem-solving abilities
  • Data-driven approach to decision-making
  • Exceptional communication skills
  • Collaboration skills
  • Ability to effectively interact with cross-functional teams
  • Ability to effectively interact with external partners
  • Comfort wearing a few different hats
  • Hungry, competitive, and highly motivated operator
  • Knack for problem solving
  • Building relationships

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