Product Marketing Manager
Hybrid · Atlanta, Georgia, United States
Job Summary
Seeking a Product Marketing Manager to drive go-to-market strategy, messaging, and positioning for GovTech software solutions. Responsibilities include developing and executing strategies for product launches, refining product messaging, conducting market research, and creating sales enablement materials. Ideal candidates will have 5+ years of product marketing experience, particularly in SaaS or public sector software, and demonstrate strong storytelling and analytical skills.
Required Qualifications
- 5+ years of product marketing experience, preferably in SaaS, B2B technology, or public sector software
- Proven ability to develop compelling narratives that resonate with multiple audiences
- Experience working cross-functionally with Sales, Product, and Customer Success teams
- Analytical mindset with the ability to translate data into actionable insights
- Self-starter with a strategic mindset and a passion for driving business impact
Desired Qualifications
- Multi-disciplined marketer with experience in digital and demand
- Strong understanding of go-to-market strategies
- Excellent writing, storytelling, and presentation skills
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