Product Marketing Manager, APAC
RemoteChina or Singapore
Job Summary
Tailor global product value propositions into localized messaging for APAC enterprises, app publishers, and gaming studios. Conduct deep competitive analysis against regional market research to build actionable battlecards and positioning strategies for sales. Partner with regional teams to uncover and showcase APAC-specific customer use cases, ROI stories, and localized collateral including pitch decks and case studies. Serve as the APAC product evangelist to translate global roadmaps and feature releases into value-driven rollouts for the commercial team. Deliver regular training sessions on localized objection handling, pitch frameworks, and competitor battlecards for regional sales and account teams. This role requires 3+ years of B2B SaaS product marketing experience and business-level English and Japanese proficiency.
Required Qualifications
- 3+ years of Product Marketing experience in B2B SaaS, Mobile/AdTech, Gaming, or Data Analytics platforms
- Demonstrated understanding of APAC business culture, go-to-market dynamics, and competitive market intelligence across key Asian markets
- Exceptional ability to translate complex, data-heavy products into engaging, and value-driven commercial stories
- A natural communicator and presenter with strong cross-cultural skills
- Self-starter mentality with the ability to manage priorities independently within a fast-paced, matrixes environment
- English & Japanese (Required): Business-level written and verbal proficiency
- Must have valid work authorization and currently reside in Japan, Singapore, or China
Desired Qualifications
- Chinese (Nice to have): Native or professional proficiency
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