Product Marketing Manager
Hybrid · Austin, Texas, United States
Job Summary
Product Marketing Manager at AlertMedia responsible for owning go-to-market strategy across product portfolio, refining positioning, driving revenue growth, and aligning cross-functional teams. Role emphasizes data-driven market opportunity assessment, ICP/ buyer persona definition, messaging clarity, and collaboration with Sales, Product, Demand Gen, Content, and Customer Success to improve demand and pipeline performance. Requires 5+ years in B2B SaaS product marketing, familiarity with Salesforce/Seismic/marketing automation,能力 to leverage AI tools, and experience enabling Sales with clear messaging in a hybrid Austin-based role.
Required Qualifications
- 5+ years of B2B SaaS product marketing experience
- Experience in SaaS, B2B technology
- Demonstrated success building and executing GTM strategies that drive measurable revenue growth
- Familiarity with tools such as Salesforce, Seismic, and marketing automation platforms
- Strong analytical skills and comfort working with CRM data, pipeline reporting, and performance metrics
- Experience leveraging AI tools or applying AI-driven insights to inform marketing strategy and decision-making
- Experience enabling Sales teams with clear messaging and structured motions
- Proven ability to manage complex, cross-functional initiatives
- Ability to influence stakeholders and senior leaders without direct authority
- Strategic mindset paired with disciplined execution
- Clear, structured communication skills
- This is a full-time, hybrid position based in Austin, Texas. Must live in Austin or the surrounding areas
- This position is not eligible for visa sponsorship. Candidates must have existing authorization to work in the U.S. without the need for sponsorship now or in the future
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