Product Manager II
$114,000–$150,000 year
HybridNew York, United States
Job Summary
Own the end-to-end product strategy for the new user experience across FOX News Media digital properties, converting anonymous visitors into known users. Build and maintain roadmaps for acquisition and onboarding surfaces, prioritizing based on audience impact and conversion data. Optimize the full acquisition funnel to maximize CTR and session depth, while designing A/B tests to validate hypotheses. Serve as the primary product point of contact for engineering, design, data, and marketing teams, writing clear PRDs and owning sprint ceremonies. Define success metrics for new user initiatives and partner with CRM teams to drive feature-driven onboarding campaigns. Actively integrate AI agents into daily workflows for research, synthesis, and PRD drafting.
Required Qualifications
- 2-5+ years of product management experience
- demonstrated ownership of consumer-facing acquisition, onboarding, or growth surfaces
- Strong analytical instincts
- ability to work with data independently to answer product questions, identify patterns, and make prioritization decisions with limited direction
- Experience running A/B tests and interpreting results to drive product decisions
- Solid understanding of web and mobile product fundamentals
- comfortable discussing technical tradeoffs with engineering partners
- Clear, confident written and verbal communication
- ability to write PRDs, present roadmaps to stakeholders, and manage expectations across teams
- Ability to operate independently on a lean team, managing multiple workstreams without close supervision
- Active, practiced use of AI agents across research, synthesis, PRD drafting, stakeholder communications, and sprint preparation
- demonstrated habit of building and iterating on agent-assisted workflows
- Regular, on-site attendance at the workplace a minimum of 3 days per week
Desired Qualifications
- Experience at a digital media, news, or consumer content platform
- Familiarity with CRM platforms (Braze or similar) from a product strategy perspective
- Background in app store optimization, install flow design, or mobile acquisition surfaces
- Track record improving acquisition or onboarding funnel metrics in a consumer product context
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.