Product Manager II
$120,000–$150,000 year
On-siteManhattan, New York, United States
Job Summary
Own the end-to-end acquisition experimentation program, building and prioritizing the A/B test roadmap across paywalls and shop pages to drive conversion to order for The Wall Street Journal, Barron's, and MarketWatch. Act as the subject matter expert on acquisition experimentation, managing the full lifecycle from hypothesis design and statistical rigor through analysis, rollout decisions, and documented learnings. Run the recurring experimentation forum to coordinate a large cross-functional stakeholder group and maintain high test velocity. Independently scope opportunities, analyze data, build cases, and drive work to decisions with limited oversight while partnering with marketing, engineering, design, and data science. Share results and metrics moved clearly with the wider team.
Required Qualifications
- 4+ years of product management experience
- focus on subscription acquisition, direct-to-consumer, e-commerce, or growth/experimentation products
- Strong experimentation and analytical skills
- designing and running A/B tests
- funnel analysis
- translating results into clear, defensible decisions
- Demonstrated ability to work independently on moderately-to-large complex initiatives
- owning the full lifecycle with limited supervision
- A track record of using data to find opportunities
- diving into product and competitive data
- building the analysis
- turning it into a testable hypothesis
- Proven ability to use AI tools to improve the quality and velocity of your work
- Hands-on experience with tools such as Claude Code, Codex, Gemini, and Glean
- Strong organizational and project management skills
- ability to seamlessly see the completion of tasks from start to finish
- Clear written and verbal communication
- the ability to run a cross-functional forum and keep a large stakeholder group aligned
- A solid understanding of acquisition funnel metrics
- conversion rate
- registration rate
- order volume
- cost per acquisition
- lifetime value
- Knowledge of digital media and subscription businesses
Desired Qualifications
- Familiarity with Bayesian methods
- experience with platforms such StatSig, Piano or Braze
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