Product Manager, Growth
$155,000–$185,000 year
RemoteUnited States
Job Summary
Own the conversion funnel from first site visit through first box by running high-velocity A/B tests, landing page experiments, and driving sustainable new-customer growth. Partner with Marketing on tracking, attribution, and MarTech tooling while designing personalized experiences based on behavior data and customer feedback. Shape purchasing evolution beyond subscriptions into one-time purchases and new commerce paths. Scope and execute platform work, including CRO, internal tooling, and e-commerce fundamentals like PDP and checkout, partnering closely with Engineering on tradeoffs between speed, quality, and maintainability. This individual contributor role reports to the Sr. Director of Product and focuses on treating the conversion funnel as a product.
Required Qualifications
- Strong A/B testing track record
- Think in hypotheses, not hunches
- Understand marketing signals infrastructure — attribution, pixels, event quality
- Run real CRO programs with LP testing
- Know e-commerce fundamentals cold: PDP, CLP, checkout
- Learn fast
- Decide with partial information
- Get energized by a broad remit rather than overwhelmed by it
- Be a strong executor — someone who drives projects, not just plans them
- Come from a digitally native retailer with a strong digital product, not big tech
Desired Qualifications
- Subscription DTC experience
- Shopify experience
- SQL/analytics tooling fluency (Heap, Segment)
- Personalization or segmentation experience
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