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CoupangPosted 3 weeks ago

Principal, Brand Management [L6-I] (RSA Global Sourcing)

On-siteSeoul, Seoul, South Korea

Full TimeSenior LevelLargeE-commerce

Job Summary

Lead sourcing strategies for global brands, distributors, and parallel importers to drive category growth across Grocery, Home & Kitchen, Leisure, and Consumer Electronics. Conduct market and trend analysis to identify competitive products and suppliers, then lead negotiations on pricing, volume, and assortment with global vendors. Manage the end-to-end import process, including customs, compliance, registration, and promotions, while collaborating with Finance, Legal, and Marketing to execute new product launches and revenue growth plans. Oversee P&L performance and minimize business risks through data-driven decision-making. This role supports Coupang Retail's Rocket Delivery initiative, leveraging the company's end-to-end supply chain model to deliver a seamless shopping experience.

Required Qualifications

  • 12+ years of relevant experience
  • Experience in global brands, distributors, parallel import companies, or retail/e-commerce
  • Understanding and hands-on experience with overseas sourcing, import, and parallel import business
  • English and Korean communication skills at a business level
  • Supply chain development and business negotiation capabilities

Desired Qualifications

  • Experience in food, household goods, kitchenware, leisure, sports, appliances, or beauty categories
  • Data-driven analysis and problem-solving capabilities
  • Experience persuading various stakeholders
  • Ability to prioritize and execute in rapidly changing environments
  • Strong ownership of business growth and customer experience

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