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CoupangPosted 1 month ago

Principal, Brand Management [L6-2](Pet)

On-siteSeoul, Seoul, South Korea

Full TimeSenior LevelLargeE-commerce

Job Summary

Lead pet and pet supply category strategy, managing P&L, inventory, and profit margins while establishing long-term growth plans and identifying high-potential brands for placement. Directly design business structures and marketing terms through partnerships with brands to enable direct procurement and mutual growth. Own category performance metrics, formulate product and promotion strategies, and negotiate supplier pricing to drive competitiveness. Oversee end-to-end operational processes including product registration, inventory management, and price policies while coordinating with marketing, logistics, and catalog teams to analyze root causes and execute improvements.

Required Qualifications

  • Bachelor's degree
  • 15+ years of relevant experience
  • Interest in online retail business
  • Understanding of e-commerce platforms and direct procurement
  • Ability to accept change with flexible thinking
  • Ability to lead team engagement with positive energy
  • Experience improving actual service revenue metrics through analysis and insights

Desired Qualifications

  • Experience with the pet industry and customer needs
  • Experience making visible results through rapid decision-making and execution
  • Experience defining performance with KPIs and proving it with numbers
  • Ability to find solutions and execute fully even in the face of unexpected problems
  • Proactivity in identifying and expanding work to drive business growth

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