Praktikant:in Social Media - Sportvermarktung
Remote
Job Summary
Develop a social media strategy for Instagram, TikTok, and other platforms, including audience analysis and content planning. Produce Reels, TikToks, Stories, and posts designed to resonate with the basketball community while actively engaging fans, players, and clubs to build an engaged following. Track KPIs, analyze performance metrics, and continuously optimize content based on data. Recognize emerging trends in basketball and social media to inject fresh ideas into the campaign. This unpaid, fully remote internship spans 3–6 months and offers direct responsibility for building a brand from scratch, providing early startup experience and access to the German basketball scene.
Required Qualifications
- Pro in der Content-Erstellung (Reels, Kurzvideos, Grafiken)
- Sehr gutes Gespür für Social-Media-Trends, insbesondere auf TikTok und Instagram
- Kreativität, Eigeninitiative und Lust, Dinge von null aufzubauen
- Grundkenntnisse in Tools wie Canva, CapCut oder vergleichbaren Programmen
- Eingeschrieben an einer Hochschule (bei Pflichtpraktikum) oder verfügbar für bis zu 3 Monate (freiwilliges Praktikum)
- Fließend Deutsch
Desired Qualifications
- Echte Leidenschaft für Sport (idealerweise Basketball) – ob als Fan, Spieler:in oder beides
- gutes Englisch
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