PR, Content Creator & Influencer Marketing Specialist
On-siteRiyadh, Riyadh Region, Saudi Arabia
Job Summary
Develop and maintain relationships with media outlets, bloggers, and influencers in Saudi Arabia while crafting press releases, media kits, and event communications. Manage media coverage to secure press opportunities and plan influencer activations that align with event themes. Identify relevant creators, execute content strategies across Instagram, TikTok, and Twitter, and collaborate with photographers and designers to produce high-quality multimedia. Monitor campaigns to measure impact and ROI, ensuring all deliverables meet tight deadlines in a fast-paced environment. Fluent in Arabic and English, you will leverage your network of Riyadh-based influencers to promote festivals and pop-ups featuring SMEs and cultural activities.
Required Qualifications
- Fluent in Arabic and English (spoken and written)
- Proven experience in PR, influencer marketing, and content creation, preferably in the events or entertainment industry
- Strong understanding of Saudi market trends, particularly in social media and influencer dynamics
- Excellent communication, negotiation, and relationship-building skills
- Creative mindset with an eye for detail and event aesthetics
- Ability to work in a fast-paced environment and meet tight deadlines
Desired Qualifications
- Knowledge of barter deals, sponsorships, and media promotions
- Experience organizing influencer events and activations
- Established network of influencers and bloggers in Riyadh and beyond
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