PPC Specialist
RemotePhilippines
Job Summary
Manage and optimise PPC campaigns across Google Ads, Meta Ads, and Microsoft/Bing Ads for multiple client accounts. Conduct keyword research, competitor analysis, and campaign planning while monitoring performance metrics such as CTR, CPC, CPA, and ROAS. Write compelling ad copy, execute A/B testing, and produce regular reports with actionable insights. Collaborate on creative assets and manage advertising budgets to maximise return on investment. Stay current with platform updates and best practices to drive measurable business outcomes. This long-term contract role offers a path to permanent employment within a fast-growing Australian digital agency serving a leading fintech client.
Required Qualifications
- 3+ years of hands-on PPC experience managing Google Ads and Meta Ads campaigns
- Proven track record of delivering strong campaign performance and ROI
- Strong understanding of Google Ads, Meta Ads Manager, Google Analytics (GA4), and conversion tracking
- Excellent analytical skills with the ability to make data-driven decisions
- Experience managing multiple client accounts in a fast-paced environment
- Excellent written and verbal English communication skills
- Highly organised, proactive, and comfortable working independently in a remote team
- Availability during Australian AEST business hours
- Reliable high-speed internet connection
- Dedicated home office or quiet workspace
- Strong communication using Slack, Zoom, Google Workspace, and other collaboration tools
- Ability to manage multiple priorities while working independently
Desired Qualifications
- Google Ads certifications
- Previous agency experience
- Experience with eCommerce or lead generation campaigns
- Experience within the hospitality or hotel industry
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