品牌经理/市场经理
On-site · Shanghai, Shanghai, China or Beijing, Beijing, China
Job Summary
Brand Manager/Marketing Manager role focusing on brand strategy, development of marketing plans aligned with business objectives, and budget management. Responsibilities include leading brand activities and KPI-driven initiatives, managing promotional materials, monitoring competitors, engaging national opinion leaders and KOLs, collaborating with sales and cross-functional teams, and driving effective implementation of marketing strategies to meet brand objectives.
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