Performance Marketing Manager
Remote
Job Summary
Develop, execute, and optimize cutting-edge digital campaigns across Facebook, Google, LinkedIn, Twitter, YouTube, and Instagram from conception to launch. Build media buys, oversee day-to-day paid media execution, and manage the overall budget while conducting in-depth keyword and website research. Provide ongoing actionable insights into campaign performance and define, measure, and evaluate relevant paid media KPIs. Work cross-departmentally to align strategies and goals, maintaining knowledge of industry best practices and new technologies. Requires 1–3 years of experience in paid digital advertising with strong expertise in major ad platforms and data analytics capabilities.
Required Qualifications
- BTech from tier 1 institutions
- 1 to 3 years experience in paid digital advertising or related field
- exposure in data analytics
- Strong Expertise in Facebook Ads
- Strong Expertise in LinkedIn Ads
- Strong Expertise in Google Ads
- Strong Expertise in Youtube Ads
- Strong Expertise in Twitter Ads
- Ability to derive robust analytics from campaign data for the optimization of campaigns
- Strong attention to detail
- time management skills
- Self-starter who thrives in a fast-paced environment
- Proactive
- organized
- able to work autonomously
- Understanding of the online advertising industry
- Understanding of social media
- Wifi - 100mbps internet speed
- Laptop with 8gb ram(windows) or 3gb ram(mac)
- Minimum I3 8th gen processor @ 2.4Ghz
- minimum 256mb internal GPU
- Good camera
- Headset
- Quite and well-lit workspace
Desired Qualifications
- Experience working with Excel/Google sheets for reporting metrics
- constructing pivot tables
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