Performance Marketing Manager/in (m/w/d) - SEA / Googel Ads
On-siteFlensburg, Schleswig-Holstein, Germany
Job Summary
Own full responsibility for setup, management, and scaling of Google Ads campaigns (Search, Performance Max, Display), prioritizing Customer Acquisition Cost and final conversion over click metrics. Map search intent precisely to tailor landing pages for distinct customer segments like Shopify merchants versus tax advisors. Build smart retargeting campaigns across the Google ecosystem to re-engage leads stuck in onboarding or those who abandoned registration. Continuously test new ad copy, keyword strategies, and landing pages to optimize data-driven performance at high frequency. This role sits within AccountOne, a software solution for automated e-commerce accounting that simplifies complex bookkeeping for online retailers and tax offices.
Required Qualifications
- Mindestens 2-3 Jahre operative, tiefe Erfahrung im Search Engine Advertising (SEA), speziell Google Ads
- Analytisch extrem stark
- Begriffe wie CPL, CAC, ROAS und MRR sind dein tägliches Vokabular
- Google Analytics 4 und saubere Tracking-Setups (z. B. via Google Tag Manager) sind für dich kein Neuland
- Du arbeitest proaktiv und brauchst niemanden, der dir sagt, dass Keywords ausgeschlossen oder Gebote angepasst werden müssen
- Du siehst die Daten und handelst (Ownership)
Desired Qualifications
- Ein B2B SaaS- oder E-Commerce-Background
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