Performance Marketer - Content-Led Growth
RemoteUnited States
Job Summary
Plan, launch, and optimize paid campaigns across Meta and Google with full budget ownership. Run internal 82DASH campaigns to source UGC from merchants and customers, then transform that content into ad hooks, statics, video cuts, and testimonial edits. Write copy for ads, landing pages, the Shopify App Store listing, and lifecycle emails while building and testing those pages. Report on CAC, CPA, and creative-level performance by channel, killing underperforming assets. Provide direct feedback to product to accelerate creative production. Work directly with founders across product, growth, and GTM to define the early-stage playbook.
Required Qualifications
- Hands-on experience running paid campaigns and owning a budget
- Ability to produce creative, not just brief it
- Basic editing skills
- Good eye for a hook
- Comfort with analytics
- Ability to build a report and defend the numbers
Desired Qualifications
- Interest in ecommerce
- Interest in Shopify
- Interest in D2C
- Interest in the creator economy
- Experience with SEO
- Experience with lifecycle email
- Experience with longer-form content
- B2B SaaS experience
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