Performance Art Director
On-site · Austin, Texas, United States
Job Summary
Freelance Performance Art Director Consultants are needed to develop performance-driven creative across paid channels like Meta, TikTok, and YouTube. Responsibilities include leading creative production, collaborating with paid media teams, presenting concepts, and optimizing ad performance based on data. Candidates should have a strong portfolio, experience in leading creative strategy for paid acquisition, and the ability to balance brand storytelling with performance goals.
Required Qualifications
- Strong portfolio of performance-driven creative work across digital channels
- Experience leading creative strategy for paid acquisition campaigns
- Strong communication skills with experience incorporating client feedback into creative execution
- Ability to confidently present and pitch creative work to clients and stakeholders
- Understanding of platform-specific creative best practices (Meta, TikTok, YouTube, etc.)
- Strong visual design and art direction skills
- Ability to iterate quickly and test multiple creative variations
- Comfort working across different industries and brand styles
Desired Qualifications
- Experience with UGC and creator-led content
- Familiarity with video editing and motion design tools
- Experience in high-growth startup environments
- Experience supporting both strategic planning and hands-on execution
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