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KovoPosted 1 month ago

Partnerships & Influencer Marketer - 1st hire

$120,000–$200,000 year

RemoteUnited States

Full Time

Job Summary

Source and negotiate influencer, creator, and affiliate partnerships to drive measurable acquisition, securing whitelisting and Spark ad rights to feed our paid social engine. Own channel outcomes by tracking CPA and volume, using attribution data to reprice deals and optimize performance. Build the function from the ground up by creating deal templates, partner scorecards, and standard processes to scale beyond one person. Extend the brand through organic social, podcast appearances, and earned media placements while maintaining a high-velocity pipeline from first contact to live placement.

Required Qualifications

  • 4+ years in influencer, affiliate, partnerships, or performance-partnership marketing at a consumer startup (preferably consumer fintech)
  • track record of deals that drove measurable acquisition - not just reach
  • Deal-savvy and scrappy: you can find, negotiate, and run external partners without hand-holding
  • experience moving partners from flat-fee to performance-based terms
  • Fluent enough in data to be effective: you can read a CPA report or an incrementality readout, act on it, and defend your channel's numbers
  • think in incremental impact, not impressions
  • Familiar with how creator content becomes paid media: whitelisting, Spark Ads, usage rights, and what makes creator assets perform in-feed
  • You get more done with AI
  • Self-starter who thrives in ambiguity, handles shifting priorities fluidly, and takes full ownership of outcomes
  • Highly autonomous and thrive with high ownership in a small, fast-moving remote team
  • experience standing up a partnerships or influencer function from scratch

Desired Qualifications

  • experience in credit, lending, fintech, or another regulated / consideration-heavy category
  • experience with offline and emerging channels (podcasts/audio host-reads, CTV, direct mail, sponsorships)
  • hands-on experience inside Meta or TikTok Ads Manager

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