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The Channel CompanyPosted 1 month ago
EXPIRED

Partner Marketing Manager

$60,000–$80,000 year

RemoteCalifornia, United States or Arizona, United States

Full TimeSenior LevelSmall

Job Summary

Lead partner-led marketing and go-to-market development by helping partners design, execute, and optimize GTM strategies aligned to shared business objectives. Own campaign execution from end to end, including demand generation, integrated digital programs, and coordinated partner marketing motions. Manage Marketing Development Funds across assigned partners—guiding planning, approvals, agency engagement, execution, and performance measurement to maximize ROI. Enable partners to execute effectively by translating strategy into clear marketing plans, campaign playbooks, briefs, and enablement materials. Activate and manage vendor and agency ecosystems, partnering with third party agencies to deliver MDF funded campaigns at scale. Serve as the day to day marketing advisor for partners, leading weekly check ins, GTM planning discussions, and performance reviews. Drive performance reporting and optimization, partnering with clients and internal teams to track results, analyze outcomes, and refine marketing strategies. Support partner adoption of marketing platforms and tools, delivering training, best practices, and operational guidance to improve execution quality and speed.

Required Qualifications

  • 3+ years of hands on marketing experience
  • strong focus on partner led marketing
  • demand generation
  • campaign execution
  • Demonstrated experience managing MDF programs
  • including planning
  • execution with agencies or vendors
  • and ROI measurement
  • Partner Marketing experience building and executing go to market strategies with partners or third party ecosystems
  • Strong analytical and performance driven mindset
  • with comfort translating data into insights and optimizations
  • Excellent communicator
  • who can confidently influence partners, agencies, and internal stakeholders
  • Highly organized and execution oriented
  • with the ability to manage multiple partners, campaigns, and timelines simultaneously
  • Proficiency in Microsoft Excel
  • PowerPoint
  • and Outlook
  • must reside in one of these listed states

Desired Qualifications

  • Background in B2B, technology, or agency environments preferred

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