Partner Brand Marketing Senior Executive Italy - Nike
$31,429–$36,500 year
On-siteMilano, Umbria, Italian Republic
Job Summary
Drive end-to-end marketing strategy and execution for Nike within the Italian market, translating global initiatives into culturally relevant local campaigns across retail, digital, social, and experiential channels. Act as the internal ambassador for Nike, collaborating with JD Global HQ, UK teams, and external agencies to deliver integrated omni-channel activations while managing the allocated budget for maximum ROI. Serve as the key point of contact between Nike, HQ, and local market teams, establishing strategic partnerships and maintaining a consistent premium brand experience tailored to Italian consumer insights. Analyze local trends and campaign performance data to optimize future activity and report insights to stakeholders.
Required Qualifications
- Relevant experience in a marketing role working with brands on a global/international/regional/level
- Proven skills delivering brand growth through consumer initiatives - developing and managing brand marketing with execution experience across the full marketing mix
- Strong understanding of the touchpoint & media landscape relevant to JD consumers
- Adept at driving cross-functional teams effectively, able to work in matrix organisations
- Good project management experience, managing internal stakeholders, agencies, customers, and other external partners. Ability to manage multiple campaigns simultaneously
- Demonstrated organisational, planning, and analytical skills
- Excellent written and verbal communication skills, including in brief & presentation writing
- Highly proficient with all relevant computer software MS office, Keynote etc
- Proficiency in multiple languages, including Italian and English
- Please include in your CV your consent to the processing of your personal data in accordance with EU Regulation No. 679/2016 and current Italian legislation
Desired Qualifications
- An understanding and interest in sports lifestyle & youth culture preferred, coupled with a good understanding of the JD brand
- Retail experience is an advantage
- additional European Languages are a plus
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