Paid Social Specialist
RemoteUnited Kingdom
United KingdomRemoteFull TimeLarge
Full TimeLarge
Job Summary
Optimize website and landing pages to improve conversion, engagement, and user journeys by identifying friction points and implementing improvements to layout, messaging, and CTAs. Run A/B and multivariate tests from setup to analysis, turning data into actionable recommendations for the full funnel. Collaborate with Campaigns, Paid Media, SEO, and Lifecycle teams to enhance conversion paths and support personalization initiatives. Leverage experience in CRO, digital optimization, and performance marketing to drive awareness, demand, and pipeline growth for RWS.
Required Qualifications
- Experience in CRO, digital optimization, or performance marketing
- Hands-on A/B testing and website analytics experience
- Strong analytical skills and understanding of user behavior
- Knowledge of UX principles and conversion best practices
- Familiar with tools like Google Analytics and HubSpot
- Detail-oriented, structured, and data-driven mindset
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