Paid Social Media Manager
On-siteZagreb, Zagreb, Croatia
EXPIREDZagreb, Zagreb, CroatiaOn-siteFull TimeSenior LevelLarge
Full TimeSenior LevelLarge
Job Summary
Manage end-to-end execution of Meta and TikTok ad campaigns focused on direct-response and booking conversions. Optimize bids, audiences, and placements daily using real-time performance data to ensure ads remain top of search. Collaborate with the creative team to iterate ad assets based on live social metrics and navigate algorithm shifts for the Andromeda platform. Align daily tactics with revenue goals defined by the Performance Team Lead to maximize ROI across global luxury hotel brands.
Required Qualifications
- 2+ years of experience in paid social advertising
- Proven track record on Meta and TikTok platforms
- Deep knowledge of social media advertising trends and technical algorithm changes
- Proven ability to manage high-spend budgets
- Focus on direct-response KPIs and ROI
- Strong collaborative skills for working within an agile performance team
- Interaction with AI-augmented creative labs
Desired Qualifications
- Flexible attitude and the will to learn
- Excitement by the intersection of AI and advertising
- Readiness to adapt workflow as new tools and strategies emerge
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