Paid Search Specialist
RemoteCanada
Job Summary
Own paid search strategy across a portfolio of ecommerce clients within Google Ads and Performance Max, building, launching, and optimizing campaigns focused on revenue growth and profitability. Manage Google Merchant Center to ensure product feeds remain healthy, analyze performance to improve ROAS and CPA, and conduct keyword research and ad testing. Partner directly with clients through reporting and strategic recommendations while collaborating with the creative team to align search with broader acquisition goals. Balance budgets and bidding strategies, staying ahead of platform updates to give clients an early mover advantage. Live in Canada (remote-first team) with flexible hours and comprehensive benefits.
Required Qualifications
- 2+ years of agency experience managing Google Ads for ecommerce brands
- hands-on experience with Performance Max, Shopping campaigns, Search, and Google Merchant Center
- experience managing meaningful monthly media budgets while maintaining profitability targets
- understanding of ecommerce metrics including ROAS, MER, CPA, and customer acquisition
- ability to present strategy and performance directly to clients
- ability to balance multiple client accounts without sacrificing quality
- curiosity about automation, AI, and emerging Google Ads features
- ability to communicate clearly and confidently with both clients and teammates
- ability to thrive in a fast-paced environment where priorities evolve quickly
- residence in Canada
Desired Qualifications
- experience with Google Merchant Center, ensuring product feeds remain healthy, accurate, and optimized
- experience conducting keyword research, search query analysis, and ad testing to continuously improve performance
- experience partnering directly with clients through regular reporting, strategic recommendations, and day-to-day account management
- experience collaborating with our creative team to align search campaigns with broader acquisition strategies
- experience managing budgets and bidding strategies while treating every client dollar like your own
- experience staying ahead of platform updates, automation, and emerging search products to give clients an early mover advantage
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