Paid Search Lead

Own paid search strategy and performance end-to-end for your area, driving new customer acquisition and commercial results with accountability for growth. Set priorities, shape quarterly plans, and stay hands-on in the accounts using data, testing, and performance insight to execute against targets. Line manage 1-2 search specialists by providing coaching, direction, and development plans while maintaining a high-performing team environment. Drive performance by partnering cross-functionally with Product, CRO, Data, Finance, Legal, and Brando to improve landing pages, messaging, and forecasting. Raise the standard across the search team through rigorous documentation, training sessions, and sharing learnings to level up wider capabilities.