Paid Media Strategist
$70,000–$87,000 year
Remote · United States or Englewood, Colorado, United States
Job Summary
Paid Media Strategist responsible for owning and optimizing a portfolio of 135–150 client accounts across paid media channels, driving CPA-focused performance, testing and implementing experiments, analyzing biweekly performance, coordinating with Account Managers and cross-functional teams, and staying ahead of industry trends to improve campaign structures and reporting accuracy. Requires strategic recommendations across campaigns, proficiency with Google Ads, Meta Ads Manager, GA4, and GA4 implementation, and a bachelor's degree in a related field with 2+ years of digital marketing experience.
Required Qualifications
- Bachelor’s degree in Business, Marketing, Advertising, or related field
- 2+ years of experience in digital marketing
- Paid search experience required
- paid social experience is preferred
- Expert in paid media platforms such as Google Ads, Meta Ads Manager, Google Tag Manager and GA4
- Proven track record in operating with a high level of energy, commitment, and enthusiasm to take on a challenging role with cross-functional team commitments
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