Paid Media Analyst

Paid Media Analyst at Bunnings responsible for supporting the planning and end-to-end delivery of paid media campaigns across traditional and digital channels for large-scale retail campaigns. You’ll coordinate media timelines, specs and approvals with internal teams and agency partners, own Local Area Marketing campaigns from brief through to reporting, bring fresh ideas to improve outcomes, and contribute to post-campaign reporting and learnings. The role requires a foundational understanding of the media landscape (traditional ATL channels like TV, audio, outdoor, print) and growing digital media skills (social and programmatic). Collaboration with media agencies and internal teams, strong organizational skills, attention to detail, clear communication, and the ability to manage multiple priorities are essential. A tertiary qualification in Marketing or related field (or equivalent experience) is preferred, along with proficiency in Microsoft Office. The posting emphasizes a supportive, inclusive culture and opportunities for career growth within a leading home improvement retailer in Australia and New Zealand.