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Logitech3 days ago

On-line Customer Mktg Manager

Hybrid · Shanghai, Shanghai, China

Type
Full Time
Level
Mid Level
Education
Not Specified
Company size
Enterprise

Job Summary

Online Customer Marketing Manager will join Logitech's marketing and sales team to enhance presence, market share, and sell-out of categories on Tmall platforms through data-driven online marketing campaigns and customer plans. Responsibilities include developing and aligning annual plans and quarterly forecasts; creating customer-focused marketing plans aligned with category and regional strategies; analyzing data to identify opportunities; partnering with retailers to gather insights; planning and executing web, SEO/SEM, email, social media, and display campaigns; building a strong social media presence; collaborating with internal teams to optimize landing pages; and supporting hybrid/remote work arrangements across locations.

Required Qualifications

  • Proven experience in eCommerce & Digital Marketing, particularly with Etailers
  • Expertise in eRetail Media and eMerchandising, including SEO, PaidSearch, and Display
  • Strong analytical skills with proficiency in Excel and data-driven thinking
  • Excellent communication skills to manage multiple projects and stakeholders
  • Fluency in Portuguese and English
  • Ability to work independently and meet deadlines
  • Highly creative with experience in identifying target audiences and devising engaging digital campaigns
  • Experience with budget management and building customer relationships
  • Demonstrable experience leading SEO/SEM and marketing campaigns
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Logitech

On-line Customer Mktg Manager

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