Newsletter Manager (FTC: Maternity Leave Cover)
On-site · Boston, Massachusetts, United States
Job Summary
B2B Newsletter Manager responsible for strategic, data-driven growth and engagement across a portfolio of technology brands. Oversees day-to-day production, scheduling, and quality of newsletters; drives subscriber growth, stronger engagement, retention, and lead generation; develops playbooks for promotion, segmentation, and testing; collaborates with editorial, commercial, product, and marketing teams; analyzes performance and continuously optimizes send times, formats, and segments; ensures list hygiene and regulatory compliance; supports revenue goals by integrating newsletters with events and other campaigns; requires 2+ years in newsletter management or digital marketing in a similar B2B/tech context.
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