New Venture Director
$180,000–$190,000 year
RemoteUnited States
Job Summary
Lead the end-to-end build and launch of new online exam-prep and certification products within a standalone business unit, owning full P&L responsibility for budget, hiring, vendor decisions, and marketing spend. Partner with executive leadership to prioritize target markets, design scalable AI-native production and go-to-market processes, and define the brand architecture and operating cadence. Collaborate closely with the technology team to establish the learning platform, assessment tools, and marketing automation infrastructure while developing the UX/UI strategy centered on AI. Hire and lead a small core team spanning performance marketing, content, and technical operations, and build a network of subject matter experts and contractors to support content development. Make scale, hold, or discontinue decisions at key validation checkpoints based on demand, conversion, and learner engagement metrics. Report regularly on progress, risks, and outcomes to drive growth and operational efficiency.
Required Qualifications
- A track record of building and launching online education or exam-prep/certification products for a B2C audience, ideally in a regulated or credentialing space, with direct P&L ownership
- Experience in or directly adjacent to healthcare preferred, including clinical practice, allied health education, medical licensure/certification, or health-tech
- Experience standing up a new product line, business unit, or venture from scratch
- Comfortable making fast decisions with incomplete data and managing a disciplined kill/hold/scale process
- Experience hiring, managing, and retaining specialized contractor or subject matter expert networks
- Track record partnering with technical or engineering teams to build product infrastructure without being the engineer
- Bias toward speed and hands-on execution in a lean, entrepreneurial environment
- Experience using AI tools to accelerate research, content development, decision-making, and operational efficiency
- Ability to evaluate, refine, and apply AI-generated outputs while maintaining quality standards
- Bachelor's degree in Business, Marketing, Education, Healthcare, Technology, or related field
- Significant experience building and launching online education, certification, exam-prep, or related digital products with P&L ownership
- Strong relationship-building, communication, and stakeholder management skills
Desired Qualifications
- Background in exam preparation, professional certification, or subscription-based ed-tech
- Experience with performance marketing and CAC-driven B2C acquisition
- Familiarity with AI-native content production, assessment platforms, or psychometric tools
- Prior experience in a private-equity-backed company, startup, or venture-building environment
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