Need help configuring/optimizing lead forms from my wordpress site to my Zoho CRM

Analyze the current WordPress site, web forms, plugins, and Zoho CRM to identify configuration gaps and optimization opportunities. Implement best practices to streamline lead generation and ensure the sales pipeline runs smoothly. This role requires a Virtual Assistant with expertise in WordPress, Zoho CRM, and lead generation to handle form setup and CRM organization. Applicants must be freelancers located in the United States.