National Account Manager
On-siteSan Francisco, California, United States
Job Summary
National Account Manager responsible for overseeing sales performance across national grocery accounts including Publix, HEB, SEG, Five Below, and other key retailers in the Southeast and Central regions. Develop and execute customer-specific strategies, build and manage relationships with buyers, brokers, and distributors, and oversee trade spend and promotional planning. Lead store visits to assess in-market performance, drive in-market execution of trade initiatives, and represent Lotus Bakeries at customer meetings, industry conferences, broker summits, and trade shows. Required skills include expertise in trade promotion management, forecasting, annual planning, proficiency with syndicated data platforms (Nielsen, IRI, SPINS), strong communication and negotiation abilities, and the ability to work independently within a nimble, entrepreneurial environment while leading broker relationships.
Desired Qualifications
- Minimum of 5+ years of progressive experience in CPG sales, preferably within food or beverage categories
- Proven experience managing national retail accounts in grocery or mass channels
- Prior experience managing and leading broker relationships is required
- Expertise in trade promotion management, forecasting, and annual planning
- Proficient in syndicated data platforms (Nielsen, IRI, SPINS) and capable of turning insights into compelling customer-facing stories
- Strong communication, presentation, and negotiation skills
- Demonstrated ability to work independently, while thriving in a nimble, entrepreneurial environment
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