Monetization Principal (Remote)
$37,000–$55,500 year
Remote
Job Summary
Own free-to-paid conversion strategy across Complianz and other iubenda-family products by deciding on pricing, packaging, feature gating, and upgrade prompts based on Revenue Business Analyst findings. Brief the CRO Principal on tests touching website or product surfaces, then make final decisions to ship, stop, or iterate based on results. Drive add-on and expansion revenue from the existing paid base through self-owned lifecycle marketing, including email, in-app messaging, and triggered campaigns. Decide which add-ons to promote to specific segments and when, then build always-on campaigns spanning onboarding through expansion while tracking attach rate and expansion MRR as core KPIs. Report to the Director of Growth and collaborate directly with Product and Marketing teams.
Required Qualifications
- At least 3 years in monetization, growth, or lifecycle marketing at a SaaS company
- ideally with a freemium or free-trial model
- A track record of turning data findings into shipped pricing, packaging, or in-app monetization changes
- Hands-on lifecycle or email marketing experience: segmentation, triggered campaigns, and campaign measurement
- Comfort working from someone else's analysis, and equal comfort generating your own hypotheses when the data runs out
- A direct collaborator who can work alongside a CRO Principal and a Revenue Business Analyst without needing to own their work
- Full proficiency in English
- You are free to work from anywhere in the world
- If you prefer a hybrid model, you can work from one of our offices in Milan or Bologna
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