Mobile App Marketing Program Manager AO7177519
On-site · Plano, Texas, United States
Plano, Texas, United StatesOn-siteFull TimeMid LevelBachelors DegreeStaffing ServicesUnknown
Type
Full Time
Level
Mid Level
Education
Bachelors Degree
Company size
Unknown
Industry
Staffing Services
Job Summary
Lead push notification strategy and end-to-end execution for the Shop App, including campaign planning, content creation, A/B testing, scheduling, and performance tracking. Collaborate with marketing, product, engineering, and design to align with broader app initiatives. Monitor and report on KPIs (open rates, CTRs, conversion rates) and use insights to optimize campaigns. Ensure compliance with privacy regulations and company policies.
Required Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field
- 5+ years of experience in digital marketing, product management, or a related role, with at least 2 years focused on push notifications or mobile app engagement
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