Member Lifecycle Marketing Manager
$80,000–$85,700 year
HybridLittleton, Colorado, United States
Job Summary
Develop and execute member engagement and retention strategies while creating personalized campaigns that drive product adoption and loyalty. Manage marketing automation, audience segmentation, and targeted communications to optimize member journeys based on data-driven decisions. Collaborate across teams to support marketing initiatives and member communications, taking ownership of multiple projects and priorities. Requires a Bachelor's degree in Marketing or related field with 3-5 years of experience and proficiency in marketing automation and CRM platforms. In-office presence required Tuesdays and Thursdays within a hybrid schedule.
Required Qualifications
- Bachelor's degree in Marketing, Business, Communications, or related field
- 3-5 years of marketing experience
- Experience with marketing automation, CRM, and analytics platforms
- Strong project management and communication skills
- In-office presence required Tuesdays and Thursdays
- Occasional lifting up to 50 lbs.
Desired Qualifications
- Financial services experience
- Alkami/Segmint knowledge
- AI tool experience
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