Media Research Specialist
$62,400–$62,400 year
On-siteSacramento, California, United States
Job Summary
Oversee, analyze, and maintain all research information and functions from Nielsen, Comscore, Wide Orbit Media Sales, and other tools to support sales and marketing effectiveness. Compile and distribute relevant ratings facts, trends, and analysis to Sales, News, and Promotions departments. Prepare performance reports for managers within deadlines and create customized sales and research presentations. Gather campaign data for proof of performance presentations for clients and communicate research findings with department leaders. Provide valuable research data to enhance brand performance in the marketplace. This part-time role requires 2-3 years of media research experience and proficiency in media-related software. Compensation is $30+/hr or commensurate with experience.
Required Qualifications
- Minimum of 2-3 years of media research experience
- Knowledgeable about media related software
- Ability to learn new software programs quickly on a self-directed training schedule
- Ability to work under pressure and meet tight deadlines
- Problem-solving and deductive reasoning skills
- Clear and concise communications both through writing & presentation skills
- Organizational skills
- Knowledge of both digital & linear media campaigns
- Comfortable presenting alongside a team of Account Executives and Management at key client meetings
- Highly proficient in all Microsoft Office products
- Ability to tell stories through the data
Desired Qualifications
- Bachelor's Degree or equivalent experience in Marketing, Communications, English or Statistics
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