Media Network (Social Media & Influencer) Specialist
On-site · Hong Kong, Hong Kong
Job Summary
Media Network Specialist responsible for leading Red Bull Hong Kong's social presence across Instagram, Facebook, YouTube, Threads, and redbull.com, including channel strategy, content programming, and influencer network management; develop local storytelling and content concepts, manage freelancers/agencies, grow and maintain creator relationships, optimize earned social visibility, and analyze channel performance to translate data into action; requires 2+ years in digital media/marketing with content production experience, Cantonese and English fluency, and a Bachelor in Marketing or Business preferred.
Required Qualifications
- Bachelor degree ideally in Marketing or Business
- Fluency in Cantonese & English (verbal & written)
- More than 2 years relevant experience
- Concrete experience in running social media accounts and websites
- Analytic thinking with ability to translate into strategy and concrete initiatives
- Strong network of production partners in sports, lifestyle and culture
- Team player, excellent communicator, self-motivated
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