Media Manager, Agency
$70,000–$90,000 year
Hybrid · New York City, New York, United States or San Francisco, California, United States
Job Summary
Media Manager to join our Agency team, serving as a trusted advisor to scale and optimize clients’ TV strategy using data-driven decision making; will plan and execute linear TV and streaming buys across national/local/cable/CTV, optimize campaigns via Tatari’s platform, partner with client teams to translate insights into actionable recommendations, lead client conversations and present performance and pricing decisions, and source discounted inventory and upfront deals.
Required Qualifications
- 3–5 years of experience in TV and video media buying and planning; programmatic or platform trading experience is a plus
- Deep understanding of the TV and streaming landscape, including networks, publishers, programming, and the media calendar
- Proven success scaling TV campaigns by using performance KPIs to drive smarter, more efficient buying decisions
- Strong understanding of the full marketing funnel and how TV, programmatic, data, and measurement work together
- Excellent communication skills, both verbal and written, with the ability to combine data-driven analysis and strategic storytelling for clients and internal teams
- Comfortable learning new technologies quickly, including proprietary tools like Tatari’s platform
- Highly analytical, with strong Excel or Google Sheets skills and experience working with measurement tools, performance data, and reporting
- Curiosity and desire to learn, with particular emphasis for AI
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