Media Buyer - Programmatic
RemoteUnited States
Job Summary
Create and launch video campaigns across YouTube, Google Video Partners, and Facebook platforms. Manage ongoing campaign performance to exceed KPI expectations while troubleshooting pixels, tags, and third-party vendors. Act as the technical point of contact for internal teams and clients, communicating product updates and collaborating with account management to develop upsell strategies using data and analytics. Stay current with the evolving digital ecosystem and cultural events to inform buying strategy, proactively identifying growth opportunities through campaign analysis. Manage multiple campaigns across US time zones and formats, maintaining high attention to detail and a proactive problem-solving approach.
Required Qualifications
- BA/BS
- 3+ years of YouTube, SEM, Facebook/PMDs, and/or Programmatic/Trading Desks buying and execution experience
- 1+ years of YouTube AdWords video auction experience
- Passion and knowledge of the online video space, including marketplace trends, including 3rd party research partners, DMPs, and studies
- Keen eye for data and analytics
- Have an entrepreneurial spirit and drive to test creative buying techniques
- Can manage and prioritize multiple campaigns across US time zones, platforms, and ad formats
- Knowledge of Excel calculations, pivot tables, and graphs
- Strong interpersonal communication skills in-person, on the phone, or virtually
- Proactive in catching issues and creating solutions before they escalate
- Creative and solution-oriented individual who can also be resourceful
- A self-directed professional who understands client needs and operates with a sense of urgency, focus, and discipline
- Highly organized and detail-oriented professional
- Collaborative individual who can work in a team and independently
- Above all, possess the highest levels of professionalism, integrity, and ethics
- This role may involve occasional travel for in-person collaboration, meetings, trainings, etc.
Desired Qualifications
- Bonus points if you are AdWords, YouTube, and/or Facebook certified
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