Marketing Web Platform & Analytics Analyst
Hybrid · Tampa, Florida, United States
Job Summary
The role focuses on ensuring the smooth operation of digital experiences while enhancing personalization, testing, and AI decision support across digital channels. Responsibilities include coordinating website changes, designing AI-powered agents for performance reporting, and analyzing digital performance to find improvement opportunities. Candidates must have a strong analytical mindset and experience in digital marketing, web analytics, and operations, along with the ability to communicate technical insights to non-technical stakeholders.
Required Qualifications
- Minimum 3 years of related experience
- Bachelor’s degree preferred or equivalent experience
- Background in digital marketing
- Background in web analytics
- Background in digital operations
- Strong analytical and data driven mindset
- Understanding digital experience fundamentals
- Ability to think in logic and workflows
- Strong communication skills
Desired Qualifications
- Interest in AI enabled tools
- Experience with analytics
- Experience with reporting
- Experience with experimentation
- Experience with low code/no code platforms
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