Marketing Technology-Senior Associate-Bangalore
On-site · Bengaluru, Karnataka, India
Job Summary
Senior Associate in the PwC Acceleration Centers’ Customer Marketing team focused on actively supporting marketing operations by driving process excellence and implementing advanced technology solutions. Responsibilities include driving process enhancements in marketing operations, collaborating with cross-functional teams to improve marketing strategies, implementing MarTech to boost performance, fostering innovation and continuous improvement, analyzing market trends to align strategies with business goals, developing marketing initiatives that deliver results, and maintaining clear stakeholder communication across projects. Required experience includes 5 years and an MBA or relevant master’s degree, with knowledge of MarTech platforms (Adobe Marketo/AJO/AEP/Eloqua/Salesforce Marketing Cloud) and CRM tools, plus strong problem-solving and presentation skills. Desirable capabilities cover supporting client engagements across sales, service, and marketing transformation, designing future-state processes and capability roadmaps, and hands-on experience with marketing analytics and digital commerce processes. Travel requirements not specified.
Required Qualifications
- 5 years of experience
- MBA or relevant master’s degree
- Experience in consulting or industry roles across sales, service, marketing, or customer transformation/front office consulting
- Understanding of CRM, customer experience, and front-office processes
- Strong problem-solving, communication, and stakeholder management skills
- Ability to structure analyses, create executive-ready presentations, and manage multiple priorities
- Knowledge of MarTech platforms (Adobe Marketo, AJO, AEP, Eloqua, Salesforce Marketing Cloud etc) and CRM tools (Salesforce / Microsoft Dynamics/ Oracle)
- Oral and written proficiency in English required
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