Marketing Technology & Automation Specialist - Aurora, IL
$70,000–$80,000 year
On-siteAurora, Illinois, United States
Job Summary
Manage and optimize HubSpot and related marketing technologies, including CRM workflows, lead scoring models, and automated customer journeys. Build and execute email campaigns, nurture programs, and landing pages while maintaining data integrity and segmentation. Develop dashboards, KPI reports, and campaign analytics to identify trends and opportunities for improvement. Collaborate with marketing, sales, customer service, and operations teams to drive growth and improve processes. Train internal users on HubSpot and marketing automation best practices. Support content optimization, project coordination, and branded merchandise initiatives. Monday–Friday, 8:30 AM – 5:00 PM, with minimal travel. Mitutoyo America Corporation serves the precision measuring tools industry across North America.
Required Qualifications
- Bachelor's degree in marketing, Communications, Business, or a related field
- 3–5 years of experience in digital marketing, marketing automation, CRM administration, or marketing operations
- Hands-on experience with HubSpot or similar marketing automation platforms
- Experience managing email marketing campaigns, workflows, reporting, and lead management processes
- Strong analytical, organizational, and project management skills
- Proficiency in Microsoft Office (Excel, Word, PowerPoint)
- Full-Time, In-Person
- Monday–Friday, 8:30 AM – 5:00 PM
- Minimal Travel (15% or less)
Desired Qualifications
- HubSpot certifications
- Experience with Oracle Redwood CRM or similar CRM platforms
- Working knowledge of Adobe Creative Suite
- Experience with AI-powered marketing tools
- Manufacturing, industrial, or B2B marketing experience
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