Marketing Team Leader
On-siteCairo, Cairo, Egypt
Job Summary
Marketing Team Leader responsible for developing and executing comprehensive marketing strategies; manage brand positioning and maintain a consistent corporate identity; plan and run digital campaigns across social media, Google Ads, and email channels; generate qualified leads and support sales targets; oversee content creation (social posts, videos, designs, case studies); analyze campaign performance to optimize ROI; coordinate with external agencies and internal teams; conduct market research and competitor analysis; support product launches, promotions, and events; manage budgets and provide performance insights; collaborate with sales and product teams to align marketing with business goals.
Required Qualifications
- Bachelor’s degree in Marketing, Business Administration, or a related field
- 3–5 years of marketing experience in fintech, POS, or technology sectors
- Strong knowledge of digital marketing tools and platforms
- Experience in branding, campaign management, and lead generation
- Familiarity with Meta Ads, Google Ads, and CRM systems
- Experience in B2B marketing and customer acquisition
- Excellent communication, presentation, and leadership skills
- Ability to manage multiple projects and meet deadlines
Desired Qualifications
- Experience with fintech, POS, or technology companies
- Leadership experience
- Branding, campaign management, and lead generation expertise
- Strong knowledge of digital marketing tools (Meta/Google Ads)
- CRM systems familiarity
- B2B marketing and customer acquisition experience
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