Marketing Team Lead (Candidate) - Energy Division
On-siteTokyo, Tokyo, Japan
Tokyo, Tokyo, JapanOn-siteFull TimeSenior LevelEnterprise
Full TimeSenior LevelEnterprise
Job Summary
Analyze big data and member data within the Rakuten Ecosystem to develop strategic plans for Rakuten Denki. Drive internal alliances and promotional collaborations with other services across the group while directing in-house digital advertising efforts for search, SNS, and display channels. Set KPIs, analyze performance to propose data-driven improvements, and manage a three-person team including training and evaluation. Requires at least five years of digital marketing experience, business-level English proficiency, and fluency in Japanese.
Required Qualifications
- At least 5 years of experience in digital marketing
Desired Qualifications
- Marketing experience in the electric power or gas industries
- Experience managing advertising agencies while working at a corporate client, or experience working at an advertising agency (including hands-on experience with ad technology)
- Experience optimizing landing pages and user funnels, as well as conducting A/B testing and multivariate analysis
- Business-level English proficiency
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