Marketing Strategy Vice President, Auto Marketing
On-site · Plano, Texas, United States
Job Summary
Marketing Strategy Vice President for Auto Marketing develops and manages marketing initiatives and branding for Chase Auto Private Label Captive Finance Business relationships. Lead B2B marketing plans, sales enablement materials, dealer events, and campaigns; collaborate with Auto public relations, product teams, and analytics; create value propositions for brands; leverage Salesforce Marketing Cloud; produce senior-management presentations and reports; work with dealership relationships nationwide to support strategic marketing efforts.
Required Qualifications
- Bachelor's degree in related field
- 5+ years of marketing or communications background
- Consumer financial and/or marketing experience
- Exceptional communication skills, strong attention to detail and quality
- Exceptional relationship development skills; ability to earn respect and trust among internal and external business partners and team members
- Team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities
- Creativity and innovation with a focus on constant improvement
- Superior written, presentation and oral communication skills
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