Marketing Strategist
RemoteUnited States or Memphis, Tennessee, United States
Job Summary
Marketing Strategist at RedRover responsible for developing client marketing strategies and GO Plans, supporting Account Directors to drive client success and achieve business objectives, and collaborating with strategy, sales, client services, digital marketing, and outcomes teams. The role involves reviewing campaign performance, providing data-driven recommendations, guiding programs across paid media, SEO, content marketing, email marketing, lead nurturing, marketing automation, social media, and sales enablement, staying current on B2B marketing trends, and participating in client meetings with strategic recommendations.
Required Qualifications
- Strong background in B2B marketing with experience developing and executing marketing strategies
- Deep knowledge of digital marketing channels including PPC, SEO, email marketing, content marketing, social media, and marketing automation
- Strong understanding of how marketing contributes to pipeline growth and revenue generation
- Experience using HubSpot and other CRM or marketing automation platforms
- Ability to analyze data, identify trends, and turn insights into action
- Excellent communication and presentation skills
- Strong organizational skills and the ability to manage multiple priorities and clients
- A collaborative mindset and the ability to work effectively with cross functional teams
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