Marketing Spécialiste
Remote · Libreville, Estuaire, Gabon
Job Summary
Coordinate the local marketing and communications efforts for Gozem Gabon. Define the national marketing strategy with the global marketing team and Country Manager; plan actions, budget, and build local campaigns. Create promotional materials (visuals, videos, local signage, brochures); coordinate on-the-ground activations, partnerships, and events; contribute to acquisition and loyalty campaigns; monitor and report local results. Manage and animate Gozem Gabon social media (Facebook, Instagram, TikTok); craft engaging posts and content strategies to drive user interest and engagement; ensure content quality and alignment with the regional editorial line. Collaborate with departments to source relevant content and provide customer feedback to product teams; act as a brand ambassador internally and externally; track digital KPIs (engagement, reach, conversion). Monitor local and global marketing trends, identify collaboration opportunities with local/international actors to boost brand awareness and relevance. Qualifications include Master in Marketing or related field, at least 3 years of marketing experience, strong digital skills and Google Analytics proficiency, and fluency in French (English a plus). Location: Libreville, Gabon with remote-oriented working arrangement.
Required Qualifications
- Master en Marketing / Marketing digital
- 3 ans minimum d’expérience professionnelle en marketing
- Maîtrise du Pack Google (ou Microsoft) et parfaite maîtrise du digital (smartphones, Android et IOS)
- Bonne maîtrise des réseaux sociaux et des outils digitaux (Meta Business Suite, Google Analytics)
- Langues : Français (l’anglais est un plus)
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