Marketing Specialist- Property Management
On-sitePleasant Grove, Utah, United States
Job Summary
Develop and implement marketing campaigns for residential properties to drive occupancy and lead generation. Utilize CRM IQ to manage listings, track performance, and maintain accurate online presence. Oversee digital advertising including Google Ads, social media, SEO, and retargeting, while creating collateral to ensure brand consistency. Manage online reputation by responding to reviews across relevant platforms. Analyze campaign performance and prepare monthly reports and recommendations to support strategic decision-making. Collaborate with on-site teams to align marketing goals with leasing objectives and coordinate property photography and virtual tours.
Required Qualifications
- 2-5 years of experience in marketing analysis, data analysis, or graphic design
- Proficiency with data analytics tools like Google Analytics, Tableau, or Excel
- Strong design skills, with experience in tools like Adobe Illustrator, Photoshop, and Canva
- Excellent attention to detail, both in data analysis and design work, with the ability to see both the big picture and finer details
- Strong communication skills to present insights and creative ideas effectively
- Organized and deadline-driven, able to handle multiple projects
Desired Qualifications
- Bachelor's degree in Marketing, Data Analytics, Graphic Design, or a related field preferred
- Experience with Yardi Products
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