Marketing Specialist

Marketing Specialist at Ponsse in Mogi das Cruzes, Brazil. Deliver and execute Marketing and Communication campaigns and initiatives in the region; provide support and act as the main point of contact for dealer marketing activities; manage Ponsse’s visibility and media exposure; participate in major trade fairs and exhibitions; contribute as a member of the Global Marketing and Communication team with potential specialization in content, systems, and backup roles; develop the annual plan for trade shows, events, and press activities in the region; train colleagues and dealers on Marketing and Communication systems and processes; plan activities related to product launches including material production and implementation; participate in the new product launch process; create content for Ponsse Solutions; produce newsletters for Ponsse countries; manage translations; monitor visibility of the Ponsse Service Center and coordinate tasks within the team; engage in discussions with regional/country management to align activities with sales targets; embody Ponsse values of openness, teamwork, responsibility, and agile execution.