MARKETING SPECIALIST
On-siteLong Island City, New York, United States
Job Summary
Execute annual strategic marketing plans by developing assets, managing design queues, and overseeing promotional materials and printed inventory. Manage digital communications by building electronic newsletters, updating website content, and monitoring analytics and email accounts. Support campaigns through social media calendar creation, asset development, and photo/video capture while ensuring brand compliance across all internal and external channels. Collaborate with department leadership, graphic designers, and external agencies to deliver timelines and traffic deliverables for special events and initiatives.
Required Qualifications
- Bachelor's degree preferred in marketing or related field
- three to five years related experience
- experience working across various media (e.g., print, online, social media)
- supporting and executing marketing plans
- Agency experience
- Experience working with websites
- social media platforms
- agencies
- Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations
- Ability to write marketing plans
- business correspondence
- presentation materials
- informational materials
- Ability to effectively present information to management, the public, the media, etc.
- Ability to work with mathematical concepts such as probability and statistical inference
- Ability to apply concepts such as fractions, percentages, ratios and proportions to practical situations
- Excellent data analysis skills
- Ability to solve practical problems
- deal with a variety of variables in situations where only limited standardization exists
- Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form
- Ability to think creatively
- design concepts
- organize effectively
- Social media experience
- strong written skills
- organizational skills
- Computer literacy (e.g., Microsoft Office, PowerPoint, Desktop publishing, Adobe Suite, etc.)
- Google Analytics
- website management
- graphic design experience
Desired Qualifications
- Bachelor's degree preferred in marketing or related field
- Agency experience
- Experience working with websites
- social media platforms
- agencies
- Computer literacy (e.g., Microsoft Office, PowerPoint, Desktop publishing, Adobe Suite, etc.)
- Google Analytics
- website management
- graphic design experience
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